REEL LIFE: The Social Media Game
CATEGORY: UI/UX
An app that gamifies the social media experience, Reel Life is a satirical mobile game about the ride to internet stardom. Choose an icon, buy upgrades, and make posts, all for the only thing that really matters, niche internet fame.
THE PHILADELPHIA FUSE
CATEGORY: BRANDING
Conceptual WNBA team for Philadelphia that aims to bring fun and championships to the city. The fierce mascot helps set the tone for the real gritty, real Philly team. The team is a part of a “Compost UP!” initiative that aims to increase the greenery within the Kensington area, doing our part to help the city grow greener.
WEIRD-OH BREWING COMPANY
CATEGORY: BRANDING/PACKAGING
An Austin, Texas brewing company that aims to bring a laugh along with every great beer. The fun style and sillier tone provide a lighthearted competitor that reminds consumers to stay weird.
LUNA COFFEE COMPANY
CATEGORY: BRANDING/PACKAGING
Puerto Rican owned and sourced, Luna is a celebration of heritage and tradition. Named after the owner’s childhood bull, the brand stays true to its roots while being spread in its variety of great flavors and tastes.
FRAME FUSION FILM FESTIVAL
CATEGORY: BRANDING/POSTER DESIGN
Do you have your popcorn? Your extra-large drink? Then take a seat for the 2023 Tokyo Frame Fusion Film Festival! Enjoy a celebration of cinema along with a poster and event lanyard, inspired by Japan’s own cinematic legend, the big Kaiju himself!
PUMA: REBORN
CATEGORY: BRANDING/PACKAGING
The PUMA Reborn initiative aims to reenergize and recapture the athleticwear community in its claws through a conceptual rebrand. Featuring a redesigned logo and mark, along with a new signature pattern, PUMA is able to go beyond the scope of athletic wear and become a cultural juggernaut.
STICKY FINGERS
CATEGORY: BRANDING/PACKAGING
A sweet desert food truck, Sticky Fingers brings fun and style to the food truck scene. The truck is part of a larger branding campaign, that includes a coffee cup, food container, and mobile app for ordering. Make a mess with Sticky Fingers!